Metaplanet Amasses 18,888 Bitcoin, Reports Over $200M Unrealized Profit from Corporate Treasury Strategy
Japanese firm Metaplanet is significantly deepening its commitment to digital assets, recently augmenting its Bitcoin reserves in a move that underscores a growing corporate embrace of cryptocurrency as a treasury strategy. This consistent accumulation positions Metaplanet among leading global companies leveraging Bitcoin for long-term value preservation and capital appreciation, reflecting a strategic pivot in corporate finance.
- Metaplanet recently added 775 BTC, increasing its total holdings to 18,888 BTC as of August 18.
- The latest acquisition involved an approximate cost of $93 million, with an average purchase price of $120,006 per Bitcoin.
- The firm's cumulative investment in Bitcoin now exceeds $1.94 billion.
- Metaplanet's digital asset portfolio is currently valued at an estimated $2.17 billion, indicating an unrealized profit exceeding $200 million.
- Simon Gerovich, CEO of Metaplanet, stated that the firm's Bitcoin investment yield has surpassed 480% since the beginning of 2025.
- This aggressive accumulation aligns with a broader corporate trend, with global corporate Bitcoin reserves exceeding 1.1 million BTC.
Recent Acquisitions and Current Holdings
The latest acquisition involved 775 BTC, procured at an approximate cost of $93 million, with an average purchase price of $120,006 per Bitcoin. This strategic addition increased Metaplanet's total Bitcoin holdings to 18,888 BTC as of August 18, solidifying its standing as a major corporate holder of the cryptocurrency.
Financial Performance and Valuation
Metaplanet's cumulative investment in Bitcoin now surpasses $1.94 billion, based on an average acquisition cost of approximately $102,653 per Bitcoin across all purchases. With Bitcoin trading around $115,000, the firm's digital asset portfolio is currently valued at an estimated $2.17 billion, indicating an unrealized profit exceeding $200 million.
Exceptional Returns and Market Trend
The company's performance metrics highlight substantial returns from its Bitcoin strategy. Simon Gerovich, CEO of Metaplanet, stated that the firm's Bitcoin investment yield has exceeded 480% since the beginning of 2025. A breakdown of quarterly returns further illustrates this robust performance:
| Period | Return |
| Q3 2024 | 41.7% |
| Q4 2024 | 309.8% |
| Q1 2025 | 95.6% |
| Q2 2025 | 129.4% |
| Current (to Aug 18) | 29.3% |
Metaplanet's aggressive accumulation mirrors a broader trend within the corporate sector, where total global corporate Bitcoin reserves have reportedly surpassed 1.1 million BTC. This indicates a growing institutional confidence in Bitcoin as a viable asset class for corporate treasuries.