Metaplanet’s Ambitious BTC Goal: 210,000 Bitcoin by 2027, Funded by Japan’s Low Rates & Perpetual Preferred Shares

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By Marcus Davenport

In a bold strategic move signaling a new era for corporate treasury management, Japanese investment firm Metaplanet has unveiled an ambitious plan to accumulate 210,000 Bitcoin (BTC) by 2027, aiming for approximately 1% of Bitcoin’s total supply. Announced at an extraordinary shareholders’ meeting in Tokyo on September 1, 2025, this strategic pivot leverages innovative financial instruments to establish the company as a significant global player in the corporate Bitcoin treasury space, utilizing Japan’s unique economic environment.

  • Metaplanet aims to accumulate 210,000 BTC by 2027, targeting 1% of Bitcoin’s total supply.
  • The company currently holds 20,000 BTC, positioning it as the sixth-largest publicly traded Bitcoin holder.
  • Its strategic ambition is to become the second-largest global Bitcoin holder, surpassed only by MicroStrategy.
  • The initiative is financed through “Metaplanet Prefs,” perpetual preferred shares modeled after MicroStrategy’s instruments.
  • This strategy leverages Japan’s exceptionally low interest-rate environment, providing significant funding cost advantages.

Metaplanet’s Ambitious Bitcoin Treasury Strategy

Having transformed from a struggling hotel chain, Metaplanet now holds 20,000 BTC, making it the sixth-largest publicly traded entity by Bitcoin reserves, as per Bitcoin Treasuries. CEO Simon Gerovich noted, “We exceeded our initial goal of 10,000 BTC and already own 0.1% of Bitcoin’s entire supply.” This represents a significant evolution from earlier, more cautious assessments of Bitcoin’s short-term advantages. Metaplanet’s ambition is to become the second-largest Bitcoin holder globally, surpassed only by MicroStrategy.

Innovative Financing: Metaplanet Prefs

To finance this ambitious strategy, Metaplanet is launching “Metaplanet Prefs”—perpetual preferred shares, modeled after instruments deployed by MicroStrategy in 2025. Gerovich highlighted the innovative aspect: while “traditionally, preferred shares remained in the ‘quiet corner’ of finance,” their backing by Bitcoin creates a fundamentally new investment paradigm.

Prefs Structure and Investor Appeal

The Metaplanet Prefs will be offered in two distinct classes to cater to a broad range of investors:

  • Class A: Positioned as a more secure and stable product, offering a 5% yield, comparable to traditional debt instruments and appealing to investors seeking consistent returns with lower risk.
  • Class B: A higher-risk option providing investors with the flexibility of conversion into ordinary Metaplanet shares, designed for those seeking greater upside potential aligned with the company’s equity performance.

Leveraging Japan’s Economic Environment and Strategic Benefits

Japan’s exceptionally low interest-rate environment is a critical advantage, identified by Gerovich as Metaplanet’s “hidden superpower,” enabling lower funding costs than G7 peers. The Prefs offer several strategic benefits: diversified financing beyond common shares; perpetual nature, removing refinancing risks; low cost due to Japan’s favorable rates; and robust capital protection by capping issuance at 25% of Net Asset Value (NAV) in BTC, ensuring resilience even against a hypothetical 75% Bitcoin price decline.

Endorsements and Vision for Digital Capital

Metaplanet’s mission aims to “pave the way for a new theory of credit in Japan, issuing instruments based on absolutely scarce digital capital.” This vision has garnered significant endorsement. Eric Trump, Strategic Advisor to Metaplanet, praised Gerovich’s leadership and the “winning combination” of a strong leader and Bitcoin. David Bailey, CEO of Nakamoto and an early investor, emphasized the company’s growing influence, stating, “Metaplanet has become too big to ignore… the company has already become systemically important for the country.”

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